Archives for December, 2009.

Business Bloggers: How to Overcome Blogger’s Block

By Read Generation Blogging Team | Published December 7th, 2009


Confused businesswoman, working on laptop in h...

You’ve heard how corporate blogs can help companies increase sales, so you’ve decided to  start your  own blog, but now what? Do you find yourself staring at the blank page, at a loss for what to write? Do you wonder where you’re going to come up with consistently good quality content on a regular basis? These thoughts can be enough to freeze any new blogger in their tracks. The good news is that the internet can provide you with tons of ideas for corporate blogs.  If you know where to look you’ll never find yourself at a loss for great content.

Business Blogs are Not Advertising

By Read Generation Blogging Team | Published December 3rd, 2009


While it may sound like a contradiction, business blogs can provide an excellent tool for marketing, but blogging shouldn’t be confused with advertising. In fact if you use your blog for the sole purpose of blatantly advertising your products or services, you may actually drive readers away. So how can you take advantage of business blogs and convert readers into customers without ever advertising a thing?

Search Engine Marketing Strategies: The Importance of Keywords in Your Blog

By Read Generation Blogging Team | Published December 2nd, 2009


search-marketingA blog can be a great asset to your company and using proper search engine marketing strategies can make it an absolutely invaluable tool. You can reach thousands of potential customers who are actively looking for your product or service thanks to search engines. Since search engines and search results play such a big part in bringing in your readers, it helps to keep some search engine marketing strategies in mind as you create your posts.